Tuesday 11 March 2014

Ill Manors: e-media questions

Ill Manors Facebook page
  1. 3029 likes.
  2. at the top of the Facebook page is a banner that promotes the film and we can see the DVD cover.
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              8. The institution used the Facebook page to promote the film by connecting to their audience with the things they and would expect the ill Manors brand to do.

Ill Manors Twitter page
  1. The twitter feed incorporates competitions firstly to help with the promotion of the ill manors brand. In continuation , it announces to its audiences the success of ill manors through the use of award nominations and wins.Furthermore, it also educates/informs the viewer by highlighting the prices to buy ill manors on dvd and blu-ray.Also, it has retweeted fan posts to help not only promote the brand but also the authenticity attached to it.
  2. #illmanors, #Megamonday, #playingwithfire 
  3. Chris ill manors , the retweeting of a important cast member not only helps to promote them but due to his existant followers , they may be attracted to it due to his tweet about ill manors and may consequently watch the film.                   revolver uk , this appeals to the ill manors audience as it helps to identify that this due to its low budget is not a rubbish film but has had some reputable backing by larger production companies ( cross company promotion = synergy )                            Plan b , this is similar to the point above as those who follow him may not generally know about his new film and therefore a retweet by the ill manors twitter page will present this to them and may henceforth promote the watching of the film to them.
  4. The background is completely comprised of a massive ill manors movie promotional poster which has rating and quotes incorporated in it. This is 'in your face' promotion of the film as the viewer will be directly presented with the poster which may alter their decision to go watch the movie.The ill manors ident/ logo is used to help represent/ highlight brand identity which in turn coupled with the other pictures on the twitter feed helps to promote it.
  5. dvd release : retweet of fan picture of the dvd allows viewer to acknowledge the fact it is available and that it may be popular as people have already began buying it , however they do not know whether people have 'flocked' to buy it.                 Film release ;pictures posted on the page show fans with plan b and poster of the film promoting the release date                                                                   Film release : picture of the premier again promote the film to viewers 
Ill Manors on Instagram
  1.  The way in which Ill Manors promoted the movie on Twitter was through mainly audience interaction and famous people also. By audience interaction I mean they would use hash tags to get the audience involved and also retweet fans and people who have watched the movie. They also retweeted different celebrities and tweeted them who watched the movie. This would also promote their movie as people would think if these celebrities watched the movie then it must be a good movie that is a must watch and these people would want to follow in their footsteps. They used images such as images from the movies and also images of people going to watch the movie to show again they care about the people who watch the movie and would notice them. The tag London feed I believe helped promote the film and target their audience as the film would relate to the what they are doing, by this I mean graffiti and these younger audiences would be targeted and this is a way of targeting them in a way in which is something they do and something that interests them. They promoted the film in the cinemas and DVD by again using retweets of fans and also the cast of the movie so that people could see the cast of the movie and if they wanted to follow them they could as well. 



4.YouTube
Plan B’s YouTube channel was used to promote the movie as well as his music. As from his music his movie is also being promoted and you can see from the header from his YouTube channel the main image is promoting his album. Synergy is used as he is promoting his music which he has done in interviews in which he has appeared in such as Soccer AM and the Jonathan Ross show. You can also see links to his Facebook, Twitter and Souncloud where he will be promoted more. Souncloud is where you could listen to his music and Facebook and Twitter would be to see what he is currently doing and keeping up to date with him as well as the movie Ill Manors. 
YouTube - planbuk channel
  1. The planbuk YouTube Channel used to promote the ill Manors by uploading Plan B's music video which features scenes from the ill Manors film.
  2. One use of cross-promotion between the planbuk YouTube channel is that you can see the featured channel bar on the sound which has his label there which shows other artist/group which is in the same genre. We also see that in his music video there are scenes from the ill manors movie and also the the songs are about characters from the movie.
  3. The links the are on the planbuk YouTube channel are Facebook, Google+ and Twitter. 

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