The key concepts of the Apple iPhone 5c Promotional video.
The Apple iPhone 5c promotional video has lots of key concepts and key terminology for me and write about. The reason why Apple has created the iPhone 5c is because for who generally cant afford the iPhone 5 or 5s.

The person that is talking
first, is British and his accent makes him sound clever and also he is British
and he is from England and England has lots of history. The
narrative help the audience understand the value of the phone that
Apple are trying promote. The narrative is a good narrative because it
shows the audience how the product was made, and it when you see the phone
being made it felt like a documentary and when you see a documentary you know
it is true so then audience trust what the guys in the video are saying.
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